Iablo Picasso (Pablo Picasso - Portrait)

"Reinforced Concrete" – From the Street to Your Home

The new cycle of works by IAB plays on the double meaning of the title: "Reinforced Concrete" , which, by crossing out the "R", becomes "Cemento Amato" . A play on words that transforms the idea of ​​solidity and resistance of cement into an emotional bond with the material and the artistic path of the author.

The choice to paint on cement panels is not casual but deeply symbolic. Those who know IAB knows that his artistic journey began in the 90s as graffiti writer and metropolitan writer, and then established himself, since 2003, as one of the first Neapolitan street artists .

In the following years, his work moved from the street to the canvas, entering the world of contemporary art. With over 100 exhibitions held all over the world – between museums, galleries and public and private spaces – IABO has consolidated a unique and recognizable language.

With "Cemento Armato" , the artist returns to his origins, paying homage to his past as a writer, when he painted on the concrete walls of the city. This project rediscovers the most authentic urban aesthetics, raw and lived-in , giving back that metropolitan flavour that characterises street art.

The protagonists of these works are his famous "profili" , a series of characters reinvented with his distinctive trait. The works are made with stencils and spray cans and, although the subjects repeat themselves, each piece is unique , thanks to the different textures and irregularities of the concrete. In addition, IABO uses stencils "lost form" , which cannot be reused, making each creation unrepeatable.

The works are already framed with a suspension system , which creates a floating effect and enhances the materiality of the concrete. Each piece measures 65x65 cm (including the frame), is signed on the back and is accompanied by a certificate of authenticity stamped and signed by the artist.

For this cycle of works, and for a limited period of time, IABO has chosen not to apply its market price , currently calculated with a coefficient of 5.0 . Instead, he decided to set an accessible starting price, inviting not only collectors but also a wider audience to consider the purchase not only as an aesthetic choice, but also as a an investment opportunity .

Author: IAB
Title: "Iablo Picasso" (Pablo Picasso - Portrait)
Technique: Spray can on concrete panels
Size: 65x65x4 cm (framed in suspension)
Year: 2024

Signed on the back with authentication and serial number